Top 50 French ski resorts on Facebook (1 Mar ’14)

February seems to have been a good month for the Belleville valley as Val Thorens (+6,506 fans, +4.6%) and Les Menuires / St Martin de Belleville (+5,113, +12.1%) posted the biggest Facebook fan gains in volume terms among French ski resorts.

Val Thorens celebrated two Winter Olympic medallists:

Val Tho fb cover photo

Les Menuires / St Martin de Belleville, which relaunched their websites earlier this year, continue to see an uptick in their social media, thanks in part to improved cross-linking between the websites and social media and partly also simply to useful posts like this one:

Percentage-wise, Chamonix grew fastest of the top 50, gaining 18% in February. The resort is trying to show its feminine side and is again this year running a competition on social media to recruit lady ambassadors. Its likes spiked right after this announcement:

lady by chamonix

Meanwhile La Tania is now knocking on the door of the top 50 (no. 55) after seeing its likes nearly double to over 4,000 when it ran a ‘predictions game’ around the Winter Olympics, offering a week’s lift pass as prizes.

Average fan growth of all the top 50 dropped to 4.4% in February despite the peak holiday season getting underway, down from 8.9% in January.

Here is the ranking in full, as recorded on 1 March 2014:

Top 5 French ski domains on Facebook

  1. Portes du Soleil – 113,310 fans
  2. Nouvelles Pyrénées – 44,040
  3. Haute Maurienne Vanoise – 38,670
  4. Les 3 Vallées – 22,124
  5. Grand Massif – 11,739

Top 50 French ski resorts on Facebook

  1. Val Thorens – 149,216 fans
  2. Megève – 114,472
  3. Tignes – 52,063
  4. Courchevel – 48,608
  5. Les Menuires – 47,395
  6. Les Arcs – 40,998
  7. Chamonix – 40,502
  8. Val d’Isère – 38,999
  9. La Clusaz – 37,404
  10. Alpe d’Huez – 36,947
  11. La Plagne – 30,886
  12. Les 2 Alpes – 30,628
  13. Cauterets – 29,725
  14. Serre Chevalier – 29,631
  15. Saint Lary – 27,205
  16. Avoriaz – 26,461
  17. Vars – 22,133
  18. Le Grand Bornand – 21,522
  19. Méribel – 19,364
  20. La Norma – 17,114
  21. Ax 3 Domaines – 15,394
  22. Les Gets – 15,171
  23. Les Sept Laux – 12,432
  24. Châtel – 12,306
  25. Peyragudes – 11,913
  26. Le Dévoluy – 11,735
  27. Lac Blanc – 11,637
  28. Les Contamines – 11,620
  29. Morzine – 11,077
  30. Orcières1850 – 10,675
  31. Les Orres – 10,663
  32. Montgenèvre – 10,349
  33. Grand Tourmalet – 9,540
  34. Sainte Foy – 8,993
  35. Piau-Engaly – 8,056
  36. Les Saisies – 7,782
  37. Le Lioran – 7,597
  38. Les Angles – 7,464
  39. Gourette – 7,026
  40. Aussois – 6,149
  41. Praloup – 5,948
  42. Valloire – 5,673
  43. Le Corbier – 5,301
  44. Metabief – 4,701
  45. Luz Ardiden – 4,611
  46. Arêches Beaufort – 4,555
  47. Samoëns – 4,535
  48. Luchon – 4,526
  49. La Rosière – 4,486
  50. Villard de Lans – 4,447

Please note: these are official pages only and only those resorts are included that have at least some alpine ski uplift capacity, ie a ski lift. Sorry if I’ve missed anyone and please let me know so this list can be improved for next month. Linked resorts/domains like the 3 Valleys are ranked separately and the count was done on 1 March.

6 thoughts on “Top 50 French ski resorts on Facebook (1 Mar ’14)

  1. Pingback: Which ski resort just quadrupled its Twitter followers? | sno notes

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  3. Pingback: Top 50 French ski resorts on Facebook (1 Mar '1...

  4. Pingback: Top 50 French ski resorts on Facebook (1 Mar ’14) | Marketing du ski et des stations

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