Top 30 French ski resorts on Twitter (1 Oct ’14)

Alpe d’Huez has been steadily climbing up the Twitter rankings like a cyclist negotiating its famous 21 hairpins and we’ve been tracking its progress for a while now on this blog.

But even I was surprised to see the sprint it went on just recently, surging into second place after adding 44% more followers in a month.

What’s going on, I asked them, and quicker than you can say ‘Tour de France’, the answer came back that much of the extra attention at the moment is due to strong rumours that Alpe d’Huez is once again going to be back on the route of a certain famous cycling race in 2015. The route will be officially unveiled later this month but I get the impression the rumours are not unfounded.

Sure enough, some of its most engaging tweets recently have been about cycling:

But, then again, others were about the approaching winter, with the resort promising to open partially on weekends in November if enough snow falls between now and then:

The other thing the team say that has helped is that the resort website recently made its Twitter account easily accessible and visible from its home page.

Overall the top 30 French ski resorts on Twitter saw an average of 4.4% follower growth in September, similar to this time last year, with only a handful performing better than the average.

Here’s the list in full, as compiled on the 1st of October:

Top 3 French ski domains on Twitter:

  1. Les 3 Vallées – 2,783 followers
  2. Portes du Soleil – 2,633
  3. Nouvelles Pyrénées – 2,598

Top 30 French ski resorts on Twitter:

  1. Megève – 8,306 followers
  2. Alpe d’Huez – 5,894
  3. Chamonix – 5,689
  4. Val Thorens – 4,917
  5. Val d’Isère – 3,401
  6. Morzine (en) – 2,899
  7. Les Arcs (fr) – 2,820
  8. La Plagne – 2,575
  9. Les Gets – 2,472
  10. Les Menuires – 2,153
  11. Morzine (fr) – 2,144
  12. La Clusaz  – 2,130
  13. Serre Chevalier (en) – 2,124
  14. Le Grand Bornand – 2,098
  15. Avoriaz – 2,005
  16. Serre Chevalier (fr) – 1,809
  17. Ax3Domaines – 1,725
  18. Les Contamines – 1,510
  19. La Tania – 1,459
  20. Méribel – 1,448
  21. Peyragudes – 1,433
  22. Vars – 1,388
  23. Tignes – 1,385
  24. Aussois – 1,329
  25. Pic du Midi – 1,232
  26. Orcières – 1,224
  27. Piau – 1,176
  28. Les 2 Alpes – 1,157
  29. Cauterets – 1,112
  30. Montgenèvre – 1,059

Please note: these numbers were polled on the 1st of October 2014. Sorry if I’ve missed anyone and please do let me know so this list can be improved for next month… Official resort accounts only and linked resorts/domains are ranked separately.

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