Sno notes is a blog of thoughts, snippets and analysis on what it takes to build sustainable tourism in French mountain resorts – all of them, but especially the small- to medium-sized ones. It’s written by me – Marita van Oldenborgh.
After years of going skiing for one week a year and wishing we could do more, my husband and I finally upped sticks from the middle of England and moved to the French Alps in 2010. We chose Les Contamines because it’s not just a ski resort but a lovely old village with a real sense of community and a bustling summer season, just an hour from Geneva, yet tucked away in its own beautiful valley at the foot of Mont Blanc.
So now our nearest peak is just a tad higher than the Wittenham Clumps (lovely as they are), a snowstorm brings everything to life rather than grinding to a halt, and Christmases are always white. And, with a background of years and years of working in communications, branding and PR, I’ve become more and more interested in what makes places like this tick.